Internet marketing is a vitally important way for any business to promote its brand and ensure that it reaches as many potential customers as possible. However, the Internet is a huge place, with vast resources and possibilities to connect with others. However, this is all good for your internet marketing strategy. As long as you
OK, so how many times has this happened: someone asks you what you do and you tell them that you are a Product Manager and they say “Oh, so you manage projects?” Grrr, it’s really not fair, the two disciplines really have nothing in common. Well, wait a minute, maybe they will. No, they really
I remember the first time I started reading old school sales letters. Especially, sales letters written by the * real * greats of the old school. Copywriters like Gary Halbert, Gary Bencivenga, Joseph Sugarman, etc. For most people, they find it strange to read old sales letters that sell everything from ham to skincare to
When many SEO specialists are asked which keyword tool they use (not considering professional SEO software), they will immediately tell you “Google AdWords Keyword Tool”. Undoubtedly, this search tool has gained great popularity in the SEO industry, as it helps to obtain the necessary keyword data in a structured way. However, there is an interesting
Online marketing has evolved a lot in recent years thanks to the arrival of social media and smartphones. Nowadays, more and more people are getting involved with e-commerce and digital marketing has become a main stage for brand owners to display and promote their brands, services and products. Marketing trends keep changing every year and
If you are building a basic B2B or B2C MarTechstack, here is a look at some of the components of a marketing package. Marketing automation There are a lot of marketing automation tools out there, and we at BlueOshan recommend HubSpot. HubSpot comes with a variety of different pricing packages depending on the scale of
Content creation has become an art form of its own. Creating new content every day is a talent, especially now because we live in an age where the speed of everything is doubled. And it all comes down to whether readers will engage with your content. The good news is that website content writing has
Virtual assistants like Amazon’s Alexa are becoming more and more integrated into our daily lives. Recently, Google launched its competitor to the Amazon product. Aptly named Google Home, the Google Home Assistant can help you in surprising ways that you might not have realized at first. Here are 15 features that may surprise you. 1.
If you plan to run a coffee shop business, you should already be thinking of ways to market and promote your coffee before you even open it. Aggressive marketing will drive customers to your business in droves. Some cafes have attractive looking stores, they sell great tasting coffee, but they cannot fill their cafes even
I’m answering the question of the week THE SHORT ANSWER Grow your email list … My favorite subject starts now. Let’s talk about sales funnels. Then dominate a traffic source. You are sending people to your landing pages and capturing their email address. Now what? Email addresses are not really money. Sure they can make