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Google Chrome extensions

Chrome is the newest browser that is available for people to use on the internet, and the ‘next big thing’ in terms of plugins and apps will be Google Chrome extensions. When Chrome was first released, it was extremely fast and packed with features that internet users had been looking for for a long time. However, the browser market is already dominated by two major organizations: Microsoft and its Internet Explorer software and Mozilla with Firefox.

How was Google going to position itself in this already slightly saturated market? They opted to optimize their code, making what is sometimes called slow (the browser) and making it blazingly fast. They realized that the daily online user only cares about retrieving information quickly, and that startup speed and flexibility were an important factor for people when browsing online.

The Chrome launch was a huge fanfare, but after a few months they were struggling to surpass the 5% level in terms of overall users. So what was the reason people didn’t try and then stick with Chrome? The answer was customization.

Internet Explorer’s main advantage over the competition in the browser market was some decidedly shady tactics that Microsoft employed over the past twenty years in terms of supplying its own browser in new installations of its operating system, Windows. Since then, this practice has been challenged in courts around the world, and MS has been forced to pay huge amounts of money in compensation to certain companies and, in fact, probably caused the bankruptcy of many, many others.

The Internet generation grew up with Windows and Internet Explorer, becoming the de facto standard software for people who knew no better. It was a huge monopoly that seemed like it would continue unchecked in perpetuity. Then Firefox was born.

Firefox started as an open source project to create a new, better, and faster browser to try to avoid the drawbacks of a monopoly caused by Microsoft. IE was by no means perfect, and it was becoming slow and susceptible to attacks from creators and virus writers targeting the dominant brand. Firefox was supported by a host of organizations and individuals, especially tech-savvy netizens who demanded more from their product. Google itself invested in the nonprofit that was developing Firefox, as well as the Netscape organization, after it was defeated.

Firefox flourished and its popularity has grown more and more in recent years, as even regular Internet users have realized that there is an option to use Internet Explorer at home and in the workplace. Communities of people began working to extend Firefox functionality before IE, and these plugins that were written became more widely distributed until they were seen as standard by the population of surfers.

When Chrome was released, people remembered how fast Firefox was when it was first released. Many thought that Chrome would become the new alternative to IE because of this speed, but they did not realize that the reason why it was so fast was because it had a standard installation with no plugins or extensions. This was not good for Google.

The Chromium project (which is responsible for developing both the Chrome browser and the new operating system) had to adapt, so they decided themselves to allow extensions to their browser, so that independent developers could advance the functionality of the software and users they might be able to use functions they are now used to in their browser.

The first Google Chrome extensions to be shown were developed by Google itself and include some very simple plugins, as well as a couple more complex ones. The functionality of adding a site’s RSS to its reader is considered standard for most people, but it wasn’t available until the Chrome extension was released. They also released a ‘check google mail’ plugin that would tell you how many messages are in your inbox, and gives you one-click access to your inbox.

The best extension that was revealed at the beginning is Bubble Translate, which allowed the translation “on the fly” (using Google’s translation function) of web pages. These are obviously just the tip of the iceberg, and there will be a host of add-ons, add-ons, and extensions for Google Chrome in the near future. Then we’ll see how he fares against his two well-established rivals.