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5 Free SEO Tools You Must Have In Your Search Marketing Toolbox

If you’re a search engine optimization professional, you know how important SEO tools are to your day-to-day optimization efforts. Keyword suggestion tools, inbound link analysis software, and SERP checkers are vital for keyword research, keyword expansion, link building, and monitoring your site’s position changes on the web. the search results.

The good news is that search marketers don’t need to pay for these tools because there are a number of highly effective free SEO tools on the web to choose from. Here is my list of the five free SEO tools that I use every day. Hopefully, you’ll find a few tools on the list to add to your tool arsenal.

SEO for Firefox – This free tool is a Firefox add-on to SEO Book. Seamlessly integrates with Google SERPs to gain great insight into search engine optimization metrics like toolbar PageRank, Twitter mentions, and how many page domains and deep links my site has acquired . SEO for Firefox also shows which links are “nofollowed” on a web page (highlighted in red), saving real time for link building and analysis. Other cool features include the number of social bookmarks, Alexa rank, cache date, and Wikipedia citations.

majestic seo – If you’re building links, this is an invaluable search engine optimization tool for measuring link acquisition. A great feature is the “daily update” which gives you a daily of all your new incoming links. Other cool tools from Majestic SEO are some nifty tools for charting your site’s link profile growth with a host of different cool images.

range checker – If you’re like me and obsessed with site rankings, then Rank Checker is a must-have search tool. SEO Book Rank Checker gives you daily ranking updates from Google, Yahoo and Bing simultaneously. You can export data to Excel and incorporate it into a keyword ranking report for your search engine marketing clients. Rank Checker also allows you to add multiple keywords at once and save those keyword lists as individual presets, so you don’t have to enter the same keywords repeatedly.

Yahoo link domain – I love using Yahoo Link Domain to analyze incoming links to my website. Yahoo Link Domain is also useful for polling your competition’s link profiles to find link opportunities for your own websites. Also, if you’re using the SEO plugin for Firefox, you can export your Yahoo link domain results to Excel by clicking the “100” link, then hit the “CSV” link to dig deeper and examine your link profile. competitor.

Google Webmaster Tools – You can gain valuable insight into vital performance metrics and your website’s search results visibility with Google Webmaster Tools. Features like organic click-through rates for your top 100 keywords and the ability to inventory all your internal links really help you fine-tune your organic search marketing efforts.

there you go These five free SEO tools are some of the best you’ll find on the web. I use each of these tools on a daily basis to make my optimization efforts more effective and efficient and to become a better search marketer.