10 years in 1 day: how did it happen?

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Picture this: You fell asleep at a colleague’s New Years celebration and recently woke up. The only thing is, it was December 31, 20010 when you showed up, however now you take a look at the schedule on the kitchen divider, you know it’s January 1, 2021! Like that, 10 years have passed flying!

After struggling for entry, you end up on a dubiously recognizable path and find that equivalent earth-colored old wallet in your back pocket. One way or another, you were cryogenically frozen (that’s a story for one more day though) and now you have a lot to make up for lost time.

How about we take a look at the world around us and see how things have changed, especially for you, a technology enthusiast and one of the top computerized people in your organization’s advertising division?

Contactless connectivity

It’s New Year’s morning and the whole world is feeling somewhat perplexed, not just you. You need to discover your direction towards home. You walk through the bus station, which is still there (with another quirky tracker, however, telling you when the transports will be arriving) and you understand that your annual pass may be out of date. Glancing at the transport driver as he searches for coins in his pocket, he asks if he has contactless on his credit or debit card.

Do you remember that in 2009 you had seen the contactless logo on your bank card with doubts, you never imagined that at any time it could upload you. However, today, you can tap your card at the driver’s payment terminal and sit back and watch other people do the same.

Omnichannel experiences

You jump out of your transport in the city community. Aside from a few new bistros and places offering you to achieve something many refer to as vape, very little has changed. However, you, being a nerd, cannot resist the temptation to see all the digital advertisements in the place.

Taking a look at your precious old iPhone 4 (when jealous of your peers), it’s reasonable that it’s worn down and even somewhat corroded, especially when you see some teenagers strut past with colossal screens and a wide array of gleaming devices dangling from Their phones. In fact, it is an ideal opportunity to get a redesign. In this sense, with a recently discovered spring in your progression (and the expectation that your card can work), you enter the nearest mobile store.

All of that seems captivating and the store’s ‘mobile guru’ reaches out to offer help.

Vivid technology

You stop to look inside the furniture store you remember from youth, currently busy with colorful digital screens, intuitive mobile screens, and weird VR-style headsets, and find that it’s racking up customers with post-Christmas deals. Instead of logging in, you choose to download the app you love to find that is powered by Expanded Reality (AR), something you might have overlooked at any time in the 2002 film Minority Report.

As he lay in a frozen state, everything had been personalized.

In 2010, a brand that called a customer by name was seen as personalization, and now it is a display standard. In today’s hyper-associated advanced world, customers want esteem-driven substances, offers, and item recommendations that follow their particular requirements. Here are some experiences that show that idea:

57% of buyers are happy to share individual information as compensation for personalized offers or limits.

62% of shoppers anticipate that brands should send personalized offers or limits depending on the things they just bought.

91% of shoppers are required to shop with brands that provide relevant content deals, promotions, and recommendations.

Towards the unknown

It’s been an awesome day (by the way, you chose to be frozen for 10 years as a social / clinical proof feature, and now you’re a tycoon, hooray!) And obviously digital marketing has developed rapidly in no time. of 10 years. You can’t fully understand everything that has changed, yet as the tune to that old movie goes, “Let it go.”

It is difficult to accurately anticipate what will happen in the next decade, however, if you keep your finger on the beat, you will have the option to move forward with the chances, rising to the top of the innovative wave that constantly pays consistently. For 2021 … and for being 10 years younger!

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